Photo gallery "TOKYO TOY SHOW 2026 TOKYO TOY SHOW Collectors Division Booth" now open!
Events
SOUCHAKU HENSHIN
An action figure brand created by attaching armor—featuring die-cast parts at key points—to a base body. This brand, which laid the foundation for the “S.H.Figuarts” series—allowing fans to recreate the “Form” transformations from the show by swapping out armor—has been updated with some visual and articulation improvements while retaining the original specifications and proportions.Blending nostalgia with modernity, the item has been revamped after more than 25 years.
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A special "Revived Brands" page has been launched, compiling information on nostalgic toys from various generations that have made a comeback in the Reiwa era!
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[Preorders open August 3rd] Details revealed for 16 new retail items and 19 re-releases between December 2026 to March 2027.
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[Preorders open July 1] Check out 26 new retail items and 6 re-releases releasing November 2026 to February 2027!
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[SOUCHAKU HENSHIN] MASKED RIDER KUUGA MIGHTY FORM returns! Preorders open July 1 at 4 PM (JST) at retail stores!
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How To Purchase Products in Each Sales Category
*The information below is for purchasing products in Japan. For customers outside of Japan, please use the For Overseas Customers page.
These are toy stores, electronics retailers, and online stores nationwide where you can purchase products after release.
Some stores allow preorders.
*Please check with individual stores regarding availability.
External Sales Sites
- Amazon(Opens in a new tab)
- Amiami(Opens in a new tab)
- EDION(Opens in a new tab)
- Joshin(Opens in a new tab)
- Sofmap(Opens in a new tab)
- Bic Camera
- Yodobashi Camera(Opens in a new tab)
And more…
Some items are also available for purchase at the official shop.
